Amitabh Bachchan opposes aggressive film marketing
In the meantime, the Zanzeer actor has shared his views in his blog earlier this day about the current promotional strategies of movies. Big B opined that a movie which has an inner strength requires no promotions. He also said that a good movie can do wonders at the box office without aggressive promotions.
Amitabh said that marketing a movie in a aggressive manner should be stopped.